How is Category Management Done in E-Commerce?


Hiosis: How to Manage Categories in E-Commerce?

Category management is one of the cornerstone elements of successful online store management for e-commerce businesses. Properly managing categories enables customers to easily find products and can increase sales. So, how is category management done on an e-commerce platform like Hiosis? Here are step-by-step category management strategies:

1. Determining Categories

First and foremost, it's important to determine which categories will be created on an e-commerce platform like Hiosis. Taking into account your products and target audience, define general categories and subcategories. For example, in the fashion field, you can create general categories like women's clothing, men's clothing, children's clothing, and then further subcategories under each.

2. Optimizing Category Titles and Descriptions

Create an optimized title and description for each category. The title should summarize the content of the category and include keywords. The description should provide more information about the content of the category and attract users' attention. Strategically place keywords to enhance SEO performance.

3. Adding Category Images and Videos

Add attractive and high-quality images for each category. The images should visually represent your products and attract users' attention. If possible, also include product videos to allow potential customers to examine the products more closely.

4. Assigning Products to Categories

Organize products by assigning them to appropriate categories. Group your products based on similar features or use cases and place them in the correct categories. This will make it easier for customers to find the products they are looking for.

5. Regularly Updating Category Pages

Regularly update and refresh category pages. Keep category pages alive by adding new products or revising existing ones. Additionally, improve and optimize category pages based on customer feedback.

6. Analysis and Optimization

Regularly analyze and optimize your category management strategies. Monitor category performance to determine which categories receive more attention and which ones receive less. Use this data to continuously improve and optimize category structures and content.

Category management on an e-commerce platform like Hiosis is an important part of running a successful online store. By following the above steps and optimizing your category management strategies, you can enhance the customer experience and increase sales.


We use cookies in accordance with legal regulations to improve your experience. For detailed information Cookie Policy You can reach via